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And the Weak Suffer What They Must?: Europe, Austerity and the Threat to Global Stability
A #1 Sunday Times bestseller [UK]
A titanic battle is being waged for Europe’s integrity and soul, with the forces of reason and humanism losing out to growing irrationality, authoritarianism, and malice, promoting inequality and austerity. The whole world has a stake in a victory for rationality, liberty, democracy, and humanism.
₨ 800.00 -
Badvertising: An Expose of Insipid, Insufferable, Ineffective Advertising
Jim Morris has been responsible for some of the most memorable ad campaigns in history. He knows best that bad ads don’t just create themselves. Part indictment on the advertising industry, part cautionary tale on what not to do with your ads, Jim pulls no punches to better ad people everywhere.
“How many ads have you seen that made you question the intelligence of whomever designed it? Probably too many. If every ad person read Badvertising, the world would be a more intelligent and prosperous place.” —Jonah Berger, New York Times bestselling author of Contagious and The Catalyst
“Incisive and daring, Badvertising is the only book you need to truly understand both the inner workings of America’s ad agencies, and the minds of those who never cease to astound us with both their creative genius and profound stupidity₨ 800.00 -
Barons of Banking
Barons of Banking highlights the contributions of six distinguished personalities from the world of banking Sir Sorabji Pochkhanawala, Sir Purshotamdas Thakurdas, Sir Chintaman D. Deshmukh, A.D. Shroff, H.T. Parekh and R.K. Talwar who not only played a pioneering role in the growth of the institutions which they founded or were actively associated with but left an indelible mark on the banking industry as a whole.
₨ 1,120.00Barons of Banking
₨ 1,120.00 -
Behavioural Economics: Psychology, neuroscience, and the human side of economics (Hot Science)
For centuries, economics was dominated by the idea that we are rational individuals who optimise our own ‘utility’. Then, in the 1970s, psychologists demonstrated that the reality is a lot messier. We don’t really know what our utility is, and we care about people other than ourselves. We are susceptible to external nudges.
₨ 800.00 -
Bezonomics: How Amazon Is Changing Our Lives, and What the World’s Best Companies Are Learning from It
An in-depth, revelatory, and unbiased look at Amazon’s world-dominating business model, the current competitors either imitating or trying to outfox Amazon, and the ways Bezonomics is shaping the life of every American consumer—from an award-winning Fortune magazine writer.
Like Henry Ford, Sam Walton, or Steve Jobs in the early years of Ford, Walmart, and Apple, Jeff Bezos is the business story of the decade. Bezos, the richest man on the planet, has built one of the most efficient wealth-creation machines in history with 2% of US household income being spent on nearly 500 million products shipped from warehouses in seventeen countries.
₨ 880.00 -
Buffettology: The Previously Unexplained Techniques That Have Made Warren Buffett The Worlds
Building from the ground up, Buffett chose wisely and picked his stocks with care, in turn amassing the huge fortune for which he is now famous. Mary Buffett, former daughter-in-law of this legendary financial genius and a successful businesswoman in her own right, has teamed up with noted Buffettologist David Clark to create Buffettology, a one-of-a-kind investment guide that explains the winning strategies of the master.
₨ 960.00 -
Business Law For Managers
Even though most business managers have diverse academic qualifications-engineering being the most common, followed by chartered accountancy, economics, medicine, etc.-few come from a law background.
₨ 640.00Business Law For Managers
₨ 640.00 -
Competition is Killing Us
We live in the age of big companies where rising levels of power are concentrated in the hands of a few. Yet no government or organisation has the power to regulate these titans and hold them to account. We need big companies to share their power and we, the people of the world, need to reclaim it.
₨ 1,440.00Competition is Killing Us
₨ 1,440.00 -
Day to Day Economics
Economics and its applications are everywhere around us; however it is not easy for a layman to understand the complex theories and concepts of this subject. To ensure that the subject of Economics can be understood by common people, Satish Y. Deodhar has written this book, ‘IIMA – Day to Day Economics’. This book explains the most difficult Economics terms in a simple and easy to understand language. This book explains the role of the Government and the various policies that affect daily economic activities. This book is published by Random House India publications in 2016.
₨ 480.00Day to Day Economics
₨ 480.00 -
Diamonds in the Dust : Consistent Compounding for Extraordinary Wealth Creation
Over the last few years, there has been a growing realization among Indians that their life’s savings, the bulk of which are parked in physical assets like real estate and gold, are unlikely to help them generate sufficient returns to fund their financial goals, including retirement. At the same time, many have lost their hard-earned money trying to invest in financial assets, including debt and equities. Such losses have occurred due to many reasons, such as corporate frauds, weak business models and misallocation of capital by the companies in whose shares unsuspecting investors parked their savings. What options do Indian savers then have to invest in, and build their wealth?
₨ 960.00 -
Essentialism: The Disciplined Pursuit of Less
The life-changing international bestseller that started a global movement – now updated with the new 21-Day Essentialism Challenge and an exclusive excerpt from EFFORTLESS
Have you ever found yourself struggling with information overload?
Have you ever felt both overworked and underutilised?
Do you ever feel busy but not productive?
If you answered yes to any of these, the way out is to become an Essentialist.
₨ 960.00 -
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Flirting with Stocks: Stock Market Investing for Beginners
Is it more important to buy a good share, or buy it at the right time? To rephrase, should you buy a good share at any time, or buy any share at a good time? Flirting with Stocks introduces the uninitiated to the world of share markets. Acclaimed financial expert Dr Anil Lamba begins with the basics of how the investment cycle works, and builds up to the nitty-gritties of bulls and bears, mutual funds, kerb trading, badla finance and share-price fixing. Included also are case studies on asset bubbles and insider trading, which are lessons for potential investors on how to make money while minimising risks. Written in Dr Lamba’s characteristic lucid style, this book makes stock market investing a non-intimidating, fun activity.
₨ 1,280.00 -
From Startup To Exit
Tech entrepreneurs, make your startup dreams come true by utilizing this invaluable, founder-to-founder guide to successfully navigating all phases of the tech startup journey.
With the advent of the internet, mobile computing, and now AI/Machine learning and cloud computing, the number of new startups has accelerated over the last decade across tech centers in Silicon Valley, Israel, India, and China.
₨ 800.00From Startup To Exit
₨ 800.00 -
Good Economics for Hard Times : Better Answers to Our Biggest Problems
WINNERS OF THE NOBEL PRIZE IN ECONOMICS 2019
Is opening up to international trade good for everybody?
Do immigrants from poorer countries take away jobs from low-income native workers? Why is inequality exploding everywhere? Does redistribution actually undermine incentives? Should we worry about the rise of artificial intelligence or celebrate it? How do we manage the trade-off between growth and climate change? Is economic growth over in the West? Should we care?
₨ 1,120.00 -
Good Economics for Hard Times (Hindi) by Abhijit Banerjee and Esther Duflo
यह पता लगाना हमारे समय की एक बड़ी चुनौती है कि आज की गंभीर आर्थिक समस्याओं से कैसे निपटा जाए। यह अंतरिक्ष यात्रा से कहीं ज़्यादाऔर शायद कैंसर का इलाज करने से भीज़्यादा चुनौती पूर्ण है – इसमें एक बेहतर जीवन की परिकल्पना का विचारऔर शायद पूरा उदार लोकतंत्र ही दाँव पर लगा है।इन समस्याओं को हल करने के लिए हमारे पास संसाधन तो हैं, लेकिन हमारे पास ऐसे विचारों की कमी है, जो असहमति और अविश्वास की उस दीवार को पार करने में हमारी मदद कर सकें, जो हमें बाँट देती है।
₨ 800.00 -
How I Invest My Money: Finance Experts Reveal How They Save, Spend, and Invest
The world of investing normally sees experts telling us the “right” way to manage our money. How often do these experts pull back the curtain and tell us how they invest their own money? Never. How I Invest My Money changes that. In this unprecedented collection, 25 financial experts share how they navigate markets with their own capital. In this honest rendering of how they invest, save, spend, give, and borrow, this group of portfolio managers, financial advisors, venture capitalists and other experts detail the “how” and the “why” of their investments.
₨ 800.00 -
How to Win Friends and Influence People
How to Win Friends and Influence People by bestselling author Dale Carnegie gives you time-tested advice and simple techniques on how to deal with people, understand them and get along with them.
₨ 350.00 -
Invested : How I Learned to Master My Mind, My Fears, and My Money to Achieve Financial Freedom and Live a More Authentic Life
In this essential handbook – a blend of Rich Dad, Poor Dad and The Happiness Project – the cohost of the wildly popular InvestED podcast shares her yearlong journey learning to invest, as taught to her by her father, investor and best-selling author Phil Town.
Growing up, the words finance, savings, and portfolio made Danielle Town’s eyes glaze over, and the thought of stocks and financial statements shut down her brain. The daughter of a successful investor and best-selling financial author of Rule #1, Phil Town, she spent most of her adult life avoiding investing – until she realized that her time-consuming career as a lawyer was making her feel anything but in control of her life or her money. Determined to regain her freedom, vote for her values with her money, and deal with her fear of the unpredictable stock market, she turned to her father, Phil, to help her take charge of her life and her future through Warren Buffett-style value investing. Over the course of a year, Danielle went from avoiding everything to do with the financial industrial complex to knowing exactly how and when to invest in wonderful companies.
₨ 960.00 -
Irrationally Rational : Ten Nobel Laureates Script the Story of Behavioural Economics
In recent times, behavioral economics has become a household term. Irrationally Rational, written by V. Raghunathan, explores and explains behavioral economics in an accessible manner to the general readership.
₨ 960.00 -
Jugaad Innovation: A Frugal and Flexible Approach to Innovation for the 21st Century
Jugaad is a word often heard in general conversation in India. Whether to find ingenious solutions to problems or turn adversity into opportunity Indians swear by it. In this seminal book, Navi Radjou, Jaideep Prabhu and Simone Ahuja challenge the very way a traditional organization thinks and acts.
₨ 960.00 -
Just Keep Buying: Proven Ways to Save Money and Build Your Wealth
Everyone faces big questions when it comes to money: questions about saving, investing, and whether you’re getting it right with your finances.
Unfortunately, many of the answers provided by the financial industry have been based on belief and conjecture rather than data and evidence—until now.
₨ 640.00 -
Let’s Build a Company: A Start-up Story Minus the Bullshit
Harpreet Grover and Vibhore Goyal met in college and then spent the next decade of their lives building a company before exiting successfully.
One way to tell their story is this: they had a dream, they followed it and, then, through perseverance, they made it come true.
But that’s not really the truth. Like everything in life-at least everything worth having-it wasn’t that simple. There was blood, sweat and tears, there was loss of capital, loss of friendship and even a loss of faith along the way.
₨ 400.00