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Captivate : The Science of Succeeding with People
Do you feel awkward at networking events? Do you wonder what your date really thinks of you? Do you wish you could decode people? You need to learn the science of people.
As a human behavior hacker, Vanessa Van Edwards created a research lab to study the hidden forces that drive us. And she’s cracked the code. In Captivate, she shares shortcuts, systems, and secrets for taking charge of your interactions at work, at home, and in any social situation. These aren’t the people skills you learned in school. This is the first comprehensive, science backed, real life manual on how to captivate anyone—and a completely new approach to building connections.
₨ 960.00 -
Carrie Soto Is Back
“Gorgeous. The kind of sharp, smart, potent book you have to set aside every few pages just to catch your breath. I’ll take a piece of Carrie Soto forward with me in life and be a little better for it.”—Emily Henry, author of Book Lovers and Beach Read
ONE OF THE BEST BOOKS OF THE YEAR: Time, NPR, PopSugar, Glamour, Reader’s Digest
Carrie Soto is fierce, and her determination to win at any cost has not made her popular. But by the time she retires from tennis, she is the best player the world has ever seen. She has shattered every record and claimed twenty Grand Slam titles. And if you ask Carrie, she is entitled to every one. She sacrificed nearly everything to become the best, with her father, Javier, as her coach. A former champion himself, Javier has trained her since the age of two.
₨ 1,120.00Carrie Soto Is Back
₨ 1,120.00 -
Case studies in marketing: The Indian context
Case studies in marketing focusing on the Indian context reveal a dynamic landscape shaped by diverse demographics, rapid digital adoption, and unique cultural nuances. One such study explores how multinational corporations localize their strategies to resonate with India’s culturally rich and diverse population. For instance, companies like Coca-Cola and Pepsi have tailored their marketing campaigns to align with regional festivals and cultural sentiments, thereby enhancing brand affinity and market penetration.
Another compelling case study delves into the role of digital marketing in India’s burgeoning e-commerce sector. Companies like Flipkart and Amazon have pioneered innovative digital strategies, leveraging social media platforms and mobile technology to reach a vast consumer base. This adaptation highlights the transformative impact of digitalization on consumer behavior and brand engagement in the Indian market.
Furthermore, case studies also spotlight the challenges and opportunities presented by India’s growing middle class. As disposable incomes rise, there is a shift in consumer preferences towards premium products and personalized experiences. Brands like Titan and Tanishq have successfully capitalized on this trend by offering aspirational products backed by effective marketing strategies. These studies underscore the importance of understanding local dynamics and consumer behavior in crafting successful marketing campaigns tailored to the Indian market.
₨ 144.00₨ 240.00Case studies in marketing: The Indian context
₨ 144.00₨ 240.00 -
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Catalyst
Everyone has something they want to change. Marketers want to change their customers’ minds and leaders want to change organizations. Start-ups want to change industries and nonprofits want to change the world. But change is hard. Often, we persuade and pressure and push, but nothing moves. Could there be a better way?
This book takes a different approach. Successful change agents know it’s not about pushing harder, or providing more information, it’s about being a catalyst. Catalysts remove roadblocks and reduce the barriers to change. Instead of asking, “How could I change someone’s mind?” they ask a different question: “Why haven’t they changed already? What’s stopping them?”
₨ 480.00Catalyst
₨ 480.00 -
Catch-22 (Vintage Classics)
WITH AN INTRODUCTION BY HOWARD JACOBSON
Set in the closing months of World War II in an American bomber squadron off the coast of Italy, Catch-22 is the story of a bombardier named Yossarian who is frantic and furious because thousands of people he has never even met keep trying to kill him. Joseph Heller’s bestselling novel is a hilarious and tragic satire on military madness, and the tale of one man’s efforts to survive it.
₨ 960.00Catch-22 (Vintage Classics)
₨ 960.00 -
Celebrate Your Body (and Its Changes, Too!): The Ultimate Puberty Book for Girls
Puberty comes with a lot of changes. Celebrate Your Body (And Its Changes, Too!) will help girls understand (and love) their bodies now and as they continue to grow.
₨ 895.00 -
Celebrating Life: 6 Steps to the Complete Blossoming of Your Consciousness
RISHI NITYAPRAGYA
The universe has bestowed limitless and infinite powers to the human consciousness. Along with being effective and successful in our personal and professional spheres, the purpose of human life is to ensure the blossoming of our consciousness. In Celebrating Life, Rishi Nityapragya offers the secret to being the best self you can be. This book will give you an in-depth understanding of and the practical techniques to experiencing transformative changes from negative to neutral, and from neutral to positive, by identifying negative emotions and being free of them. It will also help you learn to experience and relish the beautiful flavours of life, like enthusiasm, love, compassion and truth, whenever and wherever you want.
₨ 480.00 -
Celestial Bodies
This winner of the 2019 Man Booker International Prize and national bestseller is “an innovative reimagining of the family saga . . . Celestial Bodies is itself a treasure house: an intricately calibrated chaos of familial orbits and conjunctions, of the gravitational pull of secrets” (The New York Times Book Review).
In the village of al-Awafi in Oman, we encounter three sisters: Mayya, who marries after a heartbreak; Asma, who marries from a sense of duty; and Khawla, who chooses to refuse all offers and await a reunion with the man she loves, who has emigrated to Canada.
₨ 800.00Celestial Bodies
₨ 800.00 -
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Chain of Gold
From #1 New York Times bestselling author Cassandra Clare comes the first novel in a brand new trilogy where evil hides in plain sight and love cuts deeper than any blade. Chain of Gold is a Shadowhunters novel.
First print edition contains special content, including bonus art and a new short story!
Cordelia Carstairs is a Shadowhunter, a warrior trained since childhood to battle demons. When her father is accused of a terrible crime, she and her brother travel to Edwardian London in the hope of preventing the family’s ruin. Cordelia’s mother wants to marry her off, but Cordelia is determined to be a hero rather than a bride. Soon Cordelia encounters childhood friends James and Lucie Herondale and is drawn into their world of glittering ballrooms, secret assignations and supernatural salons, where vampires and warlocks mingle with mermaids and magicians. All the while, she must hide her secret love for James, who is sworn to marry someone else.₨ 720.00Chain of Gold
₨ 720.00 -
Chain of Iron
The Collector’s First Edition features ten black-and-white character silhouettes by celebrated cut-paper artist Kathleen Jennings and a bonus short story.
The Shadowhunters must catch a killer in Edwardian London in this dangerous and romantic sequel to the #1 New York Times bestselling novel Chain of Gold, from New York Times and USA TODAY bestselling author Cassandra Clare. Chain of Iron is a Shadowhunters novel.
₨ 1,120.00Chain of Iron
₨ 1,120.00 -
Chanakya in Daily Life
Bestselling author Radhakrishnan Pillai’s much-anticipated book, Chanakya in Daily Life, will help you navigate the rough seas of life and stay on course. Covering all aspects of life from the personal to the professional, it will tell you everything from how to begin your day to how to end it, how to choose the right job, stay financially secure, have a happy married life, raise your children the right way, achieve the perfect work-life balance and much more. Like always, Pillai decodes and simplifies the visionary king-maker Chanakya’s teachings from the Arthashastra and Chanakya Niti to provide solutions for any problem that might crop up in any aspect of your life.
₨ 472.00Chanakya in Daily Life
₨ 472.00 -
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Change We Can Believe in: Barack Obama’s Plan to Renew America’s Promise
The election of Barack Obama as President of the United States was a defining moment in American history. After years of failed policies, Barack Obama was given the chance to reclaim the American dream.
₨ 960.00 -
Change Your World: How Anyone, Anywhere Can Make a Difference
Whatever the desire of your heart—better schools, better neighborhoods, more positive workplaces, more connected families, or more engaged communities—Change Your World will guide you through the entire process to take action and start making an impact today right where you are.
You can bring about positive, lasting change in the world, and you don’t have to be rich and famous or lead a big organization to do it.
₨ 800.00 -
Chaos: Making a New Science
by James Gleick
A work of popular science in the tradition of Stephen Hawking and Carl Sagan, this 20th-anniversary edition of James Gleick’s groundbreaking bestseller Chaos introduces a whole new readership to chaos theory, one of the most significant waves of scientific knowledge in our time.
₨ 960.00Chaos: Making a New Science
₨ 960.00 -
Chapterhouse: Dune
Frank Herbert’s Final Novel in the Magnificent Dune Chronicles—the Bestselling Science Fiction Adventure of All Time
The desert planet Arrakis, called Dune, has been destroyed. The remnants of the Old Empire have been consumed by the violent matriarchal cult known as the Honored Matres. Only one faction remains a viable threat to their total conquest—the Bene Gesserit, heirs to Dune’s power.
₨ 880.00Chapterhouse: Dune
₨ 880.00