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  • 15 Easy Steps to Mastering Technical Charts

    Store: MBSH Nepal

    Charts are for trading as water is for fish. You cannot trade without knowing how to read a technical chart,’ says market guru and bestselling author, Ashu Dutt. ‘Trading the markets is a game of odds. The goal is to improve your odds. The odds of making the greatest profit at the minimum possible risk.’ In this book, Ashu explains everything you need to master technical charts. Each of these 15 steps will help you read what the charts are revealing about the market and what and how you should trade. A mastery of charts will hugely improve your trading odds and trading profits:

  • Case studies in marketing: The Indian context

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    Case studies in marketing focusing on the Indian context reveal a dynamic landscape shaped by diverse demographics, rapid digital adoption, and unique cultural nuances. One such study explores how multinational corporations localize their strategies to resonate with India’s culturally rich and diverse population. For instance, companies like Coca-Cola and Pepsi have tailored their marketing campaigns to align with regional festivals and cultural sentiments, thereby enhancing brand affinity and market penetration.

     

    Another compelling case study delves into the role of digital marketing in India’s burgeoning e-commerce sector. Companies like Flipkart and Amazon have pioneered innovative digital strategies, leveraging social media platforms and mobile technology to reach a vast consumer base. This adaptation highlights the transformative impact of digitalization on consumer behavior and brand engagement in the Indian market.

     

    Furthermore, case studies also spotlight the challenges and opportunities presented by India’s growing middle class. As disposable incomes rise, there is a shift in consumer preferences towards premium products and personalized experiences. Brands like Titan and Tanishq have successfully capitalized on this trend by offering aspirational products backed by effective marketing strategies. These studies underscore the importance of understanding local dynamics and consumer behavior in crafting successful marketing campaigns tailored to the Indian market.

     144.00 240.00
  • FAKE: Fake Money, Fake Teachers, Fake Assets: How Lies Are Making the Poor and Middle Class Poorer

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    Robert Kiyosaki ― author of the #1 Personal Finance book of all time ― has built a legacy around simplifying complex and often-confusing subjects like money and investing. He continues to challenge conventional wisdom and asks the questions that will help readers sift through today’s information overload to uncover ways to assess what’s real… and what isn’t. And use truth and facts as a foundation for taking control of their financial lives. 

  • Rich dad poor dad

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    Rich Dad Poor Dad is Robert’s story of growing up with two dads — his real father and the father of his best friend, his “rich dad” — and the ways in which both men shaped his thoughts about money and investing. The book explodes the myth that you need to earn a high income to be rich and explains the difference between working for money and having your money work for you.

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    Rich dad poor dad

     640.00
  • Smooth Ride to Venture Capital : How to Get VC Funding for Your Business

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    Have you got a great business idea but not enough money to translate into a reality? Have you got a small ongoing venture that can grow truly big if only you had the money? Is your venture at too early a stage such that banks won’t fund you? In all such cases, you can grow your venture, create immense wealth and realise all your entrepreneurial dreams by using venture capital to fund your business.

     

    This is first comprehensive handbook of venture capital funding for Indian entrepreneurs. It deals with the whole gamut of issues related to the complex, multi-dimensional subject of venture capital in a simple and engaging manner. Using first person narrative, it explains lucidly all the concepts and intricacies of the venture capital raising process and guides the entrepreneur step-by-step, revealing the secrets of success at every stage of the process:

     

    How is venture capital different from other sources of financing?
    How does the VC make money by investing in my business?
    How should I create my business plan to present to the VC?
    How will the VC value my business?
    How should I negotiate with the VC?
    How can I protect my interests once a VC funds my business?
    What legal agreements will I have to sign with the VC?
    How and when will the VC exit from my business? Would I have to pay him to do so?

     

    This authoritative handbook is a must for ambitious entrepreneurs, business managers, management consultants, business advisers and finance professionals alike. Read more about the book and free download of content from the book.

  • The 4-Hour Work Week

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    Forget the old concept of retirement and the rest of the deferred-life plan – there is no need to wait and every reason not to, especially in unpredictable economic times. Whether your dream is escaping the rat race, experiencing high-end world travel, earning a monthly five-figure income with zero management, or just living more and working less, this book is the blueprint.

     

    This step-by step guide to luxury lifestyle design teaches:

     

    * How Tim went from $40,000 dollars per year and 80 hours per week to $40,000 per MONTH and 4 hours per week
    * How to outsource your life to overseas virtual assistants for $5 per hour and do whatever you want
    * How blue-chip escape artists travel the world without quitting their jobs
    * How to eliminate 50% of your work in 48 hours using the principles of a forgotten Italian economist
    * How to trade a long-haul career for short work bursts and frequent ‘mini-retirements’.

     

    This new updated and expanded edition includes:

     

    More than 50 practical tips and case studies from readers (including families) who have doubled their income, overcome common sticking points, and reinvented themselves using the original book as a starting point
    * Real-world templates you can copy for eliminating email, negotiating with bosses and clients, or getting a private chef for less than £5 a meal
    * How lifestyle design principles can be suited to unpredictable economic times
    * The latest tools and tricks, as well as high-tech shortcuts, for living like a diplomat or millionaire without being either.

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    The 4-Hour Work Week

     1,120.00
  • The Go-Giver: A Little Story About a Powerful Business Idea

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    The Go-Giver tells the story of an ambitious young man named Joe who yearns for success. Joe is a true go-getter, though sometimes he feels as if the harder and faster he works, the further away his goals seem to be. And so one day, desperate to land a key sale at the end of a bad quarter, he seeks advice from the enigmatic Pindar, a legendary consultant referred to by his many devotees simply as the Chairman.

     

    Over the next week, Pindar introduces Joe to a series of “go-givers:” a restaurateur, a CEO, a financial adviser, a real estate broker, and the “Connector,” who brought them all together. Pindar’s friends share with Joe the Five Laws of Stratospheric Success and teach him how to open himself up to the power of giving.

     

    Joe learns that changing his focus from getting to giving—putting others’ interests first and continually adding value to their lives—ultimately leads to unexpected returns.

     

    Imparted with wit and grace, The Go-Giver is a heartwarming and inspiring tale that brings new relevance to the old proverb “Give and you shall receive.”

  • Trump: The Art of the Deal

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    Trump reveals the business secrets that have made him America’s foremost deal maker!

     
    “I like thinking big. I always have. To me it’s very simple: If you’re going to be thinking anyway, you might as well think big.”—Donald J. Trump

     
    Here is Trump in action—how he runs his business and how he runs his life—as he meets the people he needs to meet, chats with family and friends, clashes with enemies, and changes the face of the New York City skyline. But even a maverick plays by rules, and Trump has formulated eleven guidelines for success. He isolates the common elements in his greatest deals; he shatters myths; he names names, spells out the zeros, and fully reveals the deal-maker’s art. And throughout, Trump talks—really talks—about how he does it. Trump: The Art of the Deal is an unguarded look at the mind of a brilliant entrepreneur and an unprecedented education in the practice of deal-making. It’s the most streetwise business book there is—and the ultimate read for anyone interested in achieving money and success, and knowing the man behind the spotlight.

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